Google Analytics: Getting started with your new Google Analytics account

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Welcome to Google Analytics!

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Hi there,

Congratulations on activating your Google Analytics account.  If you've not already done so, add the tracking code and review the set up checklist to ensure you're tracking how people find and interact with your site.

Install the Google Analytics tracking code
First things first: add the Analytics tracking code to every page of your website so that you’re gathering accurate data (if you’re using Google Sites, please follow these directions.) Here’s how:

1. Go to your Analytics profile's Tracking Code page.
2. Find 'instructions for adding tracking’ and copy the code snippet from the text box there.
3. Paste the snippet into every page you want to track, immediately before the < /head> tag.
4. If you use a common template you can enter it there.

Note: To install your tracking code, you’ll need access to your web pages, basic HTML knowledge and the ability to upload the revised pages to your server. If you can’t do these things, select & email these instructions’ to send the code to your webmaster.

Next, make sure you’re seeing data
24 hours after your tracking code is installed, you should be able to see data in Analytics reports by selecting ‘view report’ next to your profile name. If you’re not seeing data in your account, check out this troubleshooting info.

Tip: With just a few clicks, add your AdWords or AdSense data inside your Analytics account. Learn how here:

• AdWords linking instructions
• AdSense linking instructions

Happy Analyzing,
Google Analytics Team

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